Leadership

Jordan L. Siegler serves as Executive Director of Wisconsin Public Media, the division at the University of Wisconsin–Madison that partners with the Educational Communications Board to provide the award-winning services of Wisconsin Public Radio and PBS Wisconsin to the state. Over the course of his public media career, he’s held several positions, including Managing Director of Corporate Giving & Events for PBS Wisconsin, Chief Development Officer for WPR, and Associate Director of WPM. Siegler holds a BFA in Sustainable Design from Finlandia University’s International School of Art & Design and is a Public Media Fellow of the Riley Institute at Furman University.

As director of radio, Sarah oversees Wisconsin Public Radio’s two networks – WPR News and WPR Music – 39 stations and seven bureaus. Her 25 years of experience includes work as Vermont Public’s head of content and newsroom roles at Minnesota Public Radio, New Hampshire Public Radio and KBIA in Missouri. Under her leadership, Vermont Public and NHPR won national Edward R. Murrow awards for overall excellence. Raised in Minnesota, Sarah became interested in public radio while pursuing her journalism degree at the University of Missouri–Columbia. She has taught radio journalism in Russia and China and has been a leadership fellow with Columbia University and with Public Media Women in Leadership.